Chairs store Ikea have apologized and retracted a tv advertisement you to definitely possess started public anger on ways it has got illustrated solitary Chinese female and their family.

Shortly after an individual day’s transmitted towards Chinese tv stations, Ikea has removed the economic, claiming during the an announcement which they “apologize to have providing the completely wrong impact.”

The fresh 30-second-enough time commercial keeps a grown-up Chinese daughter having dinner yourself together several parents whose disapproval of their daughter’s diminished relationships prospects brighten immediately whenever she out of the blue supplies a boyfriend off without warning. (more…)