Julissa and certainly will Marcencia
Julissa and certainly will Marcencia, owners of Wines Down Media, try winners regarding North Bay Team Journal’s 2018 Latino Providers Frontrunners Honours.
Top-notch history: Julissa already been their media field throughout the girl undergrad within Viacom Media Networks’ Audio & Activity Classification (MTV, VH1, Comedy Central). Once graduating, she is actually hired on Nickelodeon Classification (Nickelodeon, Nick Jr.) in their System Sales staff.
Shortly after recognitions and you will advertising in this Viacom, she kept in order to Barcelona, Spain to pursue the lady MBA where she worked for PRISA Radio, the latest earth’s prominent Spanish-language Radio Classification. Up on graduation and you will swinging back into Southern Ca, she try provided a marketing standing at the Univision Communications.
Tend to first started his article-university career for the Purchases on financial business if you find yourself quickly recognizing the guy decided not to exercise for very long. He generated the position change to Media, acknowledging an agreement that have Univision Communications’ advertisements sales team. Because of particular advertisements, he gone out to the company’s latest cash-creating division, Posts Distribution.
It resigned their corporate perform at the Univision so you’re able to elope overseas, blended their last brands while they become their unique heritage, and you can began its business travel inside mass media. They today very own and you may perform Napa Valley’s Radio stations, KVYN-FM and you may KVON-Am making use of their digital and public possessions.
Education: Julissa: Joined Worldwide Providers Schools; Barcelona, Spain: experts in operation government (International Sales and you may a college; Lime, CA: bachelor’s running a business government (marketing)
Let us know their story and this of organization: KVON 1440-Was and KVYN 99.3-FM try steered by the center of your own Napa Valley as the the fresh Napa Valley’s two the radio. KVON “The new Sound out of Napa” were only available in 1948 and you can KVYN “New Vine” during the 1975. The fresh programs create and you may curate a blend of articles focused on development, chat, sporting events, and you will songs.
They are available through the airwaves, electronically, and in the city so you can suffice the diverse groups regarding the North Bay and people who weight away from afar. KVON is available on line in the KVON and you can KVYN is at 993thevine.
When we acquired the radio stations, i grabbed a promise to live up to the goal away from informing and you can strengthening the latest Napa Valley and you may past constantly. Our company is most proud of the newest work and you may commitment the team showed group from inside the 2017 Napa Complex fireplaces, performing tirelessly and you may a lot of time to have 16 straight weeks.
Technologies are constantly-modifying and this affects the way in which some one accessibility audio and you can guidance audibly. Content entry to is quite fragmented, so we must ensure our company is at the forefront of every person’s brain.
Two of the biggest barriers we have encountered: fear of the brand new unfamiliar and you can ageism that is obtainable in our area which have entrepreneurship. Most people are amazed and baffled once they find all of us let you know to group meetings or incidents because the “owners/operators” because of the decades. To conquer all of our obstacles, i face the country day simultaneously with this long-term vision in position and you may celibate dating apps crack as much traps as we possibly can.
For the major media companies consolidating and going to “network” forms, the latest thirst to have local stuff from the customers is starting to become more powerful and more powerful. Our paradigm ‘s the contrary – our company is providing more and more regional suggestions to the neighborhood. Getting regional and you will providing our audience higher-quality content has become is this new disruptor.
Julissa – Joanelle Miro is actually a manager We did not as much as along with her method to organization was refreshing due to the fact a female on the men-controlled auto world.
Napa Latino organization frontrunners at Drink Off Mass media practice breaking as of a lot barriers as they possibly can
Tell us regarding your people wedding: Julissa is found on new panel from creature hobbies endorse and you can teacher, Napa Gentle, along with providing into Purchases committee for psychological state provider, Mentis, while the Napa Chamber. This woman is as well as a pleased member of the brand new Kiwanis Club regarding Napa.
Will are a recent classman of leadership program, Leaders Napa Area, and you will a member of the fresh new Sunrise Rotary Pub.
Latest learning: Every quarter, we try to read one of many same guides therefore we can be mention and you will interpret what we possess see. A couple of times it doesn’t also look like we have been understanding the brand new exact same guide, gives to help you higher talks. One of many mountain bunch regarding guides towards all of our “Need End up” listing, we have been understanding Zappos founder, Tony Hseih’s “Bringing Glee.”
Extremely should satisfy: Anthony Bourdain – there are plenty unanswered issues and urban centers you will find yet traveling also, and you may Bourdain got a fascinating lens that individuals travel vicariously using his shows.